Blog
How AI search works, what GEO means for your business, and practical strategies for being recommended by the engines that matter.
SEO gets you ranked on Google. GEO gets you recommended by ChatGPT, Perplexity, and Claude. The core principle — create valuable content for your audience — stays the same. The channels, formats, and success metrics have changed entirely.
Read more →ChatGPT does not rank websites like Google. It synthesises recommendations from multiple sources — primarily YouTube transcripts, podcasts, Reddit discussions, and third-party mentions. A blog alone will not get you recommended. Multi-platform presence will.
Read more →AI engines decide who to recommend based on a stack of citation factors: multi-source presence, content structure, third-party corroboration, and topical authority. Unlike SEO ranking factors, these signals live mostly outside your website. Here is how the stack works and how to build yours.
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